Ad Model Web 2.0/1.0: Re-Think about it

 
NEW YORK (Reuters) – Companies will spend a record $31 billion this year to advertise everything from toothpaste to home loans on the Internet, supporting countless news sites, social networks, video exchanges and blogs.
 
 
But some media veterans worry that expectations for online advertising may be getting out-sized.
 
Increasingly, they say, too [...]

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