This impressive article written by Aaron Nemoyten, he is author @ Startupism.com Now that we actually have something to show off which demonstrates that we kind of know what we’re doing, Alex and I have decided to get back into the habit of attending meetups. Meetups are strange beasts. A bunch of people, bound [...]
Archive for October, 2007
Market != Idea
Posted in Entrepreneurship, Startup Resource, Strategy, Technology on October 31, 2007 | Leave a Comment »
Pricing Strategies – Skimming
Posted in Marketing, Strategy on October 29, 2007 | Leave a Comment »
The practice of ‘price skimming’ involves charging a relatively high price for a short time where a new, innovative, or much-improved product is launched onto a market. The objective with skimming is to “skim” off customers who are willing to pay more to have the product sooner; prices are lowered later when demand from [...]
Two Startup Lessons: Founder of Mefeedia, a Video Aggregator
Posted in Entrepreneurship, Startup Resource on October 25, 2007 | Leave a Comment »
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Most Consumers Don’t Respond to Mobile Ads
Posted in Advertising, Marketing, tagged Marketing, Mobile+Ads on October 24, 2007 | Leave a Comment »
More than half of the mobile-data users who did not respond to ads said they ignored them because they were not interested in the product being advertised. A new Nielsen study finds that only 10% of the most likely candidates for mobile advertising — those using mobile devices for more than just talk, such as [...]
Ad Model Web 2.0/1.0: Re-Think about it
Posted in Advertising, Entrepreneurship, Startup Resource on October 22, 2007 | Leave a Comment »
NEW YORK (Reuters) – Companies will spend a record $31 billion this year to advertise everything from toothpaste to home loans on the Internet, supporting countless news sites, social networks, video exchanges and blogs. But some media veterans worry that expectations for online advertising may be getting out-sized. Increasingly, they say, [...]
Selling Your Ideas to the Entire Organization, One Person at a Time
Posted in Management, Strategy on October 19, 2007 | 3 Comments »
Former Chrysler chairman Lee Iacocca once noted, “You can have brilliant ideas; but if you can’t get them across, your ideas won’t get you anywhere.” In their new book, The Art of Woo: Using Strategic Persuasion to Sell Your Ideas, Wharton legal studies and business ethics professor G. Richard Shell and management consultant Mario Moussa [...]
A Web 2.0 Strategy: 10 Tactics for Success
Posted in Advertising, Entrepreneurship, Startup Resource, Strategy, tagged Strategy, Tactics, Web 2.0 on October 16, 2007 | 3 Comments »
The following tactics for success will help ensure your site grows its audience and revenue and maximizing profitability by harnessing the power of the Web 2.0 state-of-mind. Source
Billion Dollar VC’s Secrets
Posted in Advertising, Entrepreneurship, Hi-Tech Startup's, Marketing, Startup Resource, Strategy, Technology, VC on October 15, 2007 | 1 Comment »
Roelof Botha played an integral part in the building of two of the most successful Internet companies of all time: YouTube and PayPal. The 33-year-old venture capitalist made a fast fortune for Sequoia Capital on Google’s $1.65 billion acquisition of YouTube; eBay bought PayPal, where Botha was chief financial officer, for $1.5 billion in [...]
The Rise of Web Platforms
Posted in Entrepreneurship, Startup Resource, Technology on October 11, 2007 | 1 Comment »
The World Wide Web, or the Web, has been evolving in its use ever since it was introduced in the early 1990s. Each phase changed both the way developers developed Web applications, as well as our view of the Web. In this article, I will briefly run through the changes that have taken place. [...]
CEOs’ Top Concern: Excellence of Execution
Posted in Management, Strategy on October 9, 2007 | Leave a Comment »
Execution is taking precedence over profit and top-line growth as a focus for CEOs , according to a Conference Board global survey of CEOs, who chose “excellence of execution” as their top challenge and “keeping consistent execution of strategy by top management” as third-greatest. The survey of 769 CEOs from 40 countries is [...]
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